by Matt Holandez | Dec 2, 2022 | Uncategorized
The world of influencer marketing is fairly new. While they might seem very commonplace now, the concept of an ‘influencer’ in general—someone with a relatively large following on a website and/or social media platform who is able to influence their followers to use...
by Matt Holandez | Dec 2, 2022 | Uncategorized
LinkedIn is the largest professional networking platform in the world. This social media platform is designed specifically for professional use, and it has more than 722 million active users around the globe. LinkedIn allows users to create profiles for themselves...
by Matt Holandez | Dec 2, 2022 | Uncategorized
Designing digital marketing campaigns to keep your business afloat in the ever-changing world of online marketing can be frustrating, confusing, and exhausting. Search engine algorithms are always changing, which in turn means that businesses have to switch up their...
by Matt Holandez | Dec 2, 2022 | Uncategorized
Apple announced in 2020 that they would soon be making major changes to their Identifier for Advertisers (IDFA). Apple’s IDFA assigns a random device identifier to each and every iOS device and allows advertisers to track data from those devices in order to send...
by Matt Holandez | Dec 2, 2022 | Uncategorized
Let me begin this post by saying it’s just a matter of my personal opinion and by no means does it reflect the way my colleagues feel about any involved parties. I’ve been in the marketing industry for quite some time–over 10 years. Over the course...
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