Why is Branding Important?
Branding refers to how companies develop marketing campaigns in order to widely associate certain images, words, designs, etc. with their specific brand. Designing a logo image or coming up with a catchy slogan for your company are both examples of branding. For...
Business Branding & Company Growth
What is Business Branding? Business branding is a marketing concept that encompasses a wide variety of marketing practices and strategies. It is a very broad concept that many business owners struggle to fully understand. Branding can include anything from packaging...
Social Media Marketing: Tips For Your Company
In this modern world, almost everyone uses social media in some form or another. From Facebook to Twitter and beyond, various social media platforms allow you to do everything from keeping up with friends to staying informed on current events. Due to how much of a...
4 Search Engine Marketing Tips for Every Business
Search engine marketing—or SEM—is a broad branch of Internet marketing that encompasses many different digital marketing practices and strategies. SEM revolves around Internet marketing techniques—primarily paid advertising—that are targeted toward improving your...
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