by Prashant Kumar | Dec 18, 2023 | AI, Strategy
The brushstrokes of a robot painter, the melody composed by an algorithm, the script written by a language model – the rise of artificial intelligence (AI) is shaking the very foundations of creative industries. But is this a dystopian nightmare where robots steal our...
by Prashant Kumar | Dec 12, 2023 | AI, Strategy
The realm of Virtual Reality marketing is constantly evolving, demanding fresh, immersive experiences that captivate audiences and leave a lasting impression. In this ever-shifting landscape, virtual reality (VR) has emerged as a powerhouse tool, offering...
by Prashant Kumar | Nov 6, 2023 | Strategy
In an era dominated by digital marketing channels, it’s easy to overlook the enduring influence and effectiveness of direct mail advertising. However, direct mail remains a potent tool for businesses seeking to connect with their target audience in a tangible...
by Prashant Kumar | Nov 1, 2023 | Strategy
The mobile landscape has evolved significantly over the past decade, shaping the way businesses and consumers interact with the digital world. As the demand for seamless, responsive, and interactive mobile experiences rises, Progressive Web Apps (PWAs) are emerging as...
by Prashant Kumar | Oct 26, 2023 | Strategy
Rebranding is more than just slapping on a new logo or changing your company color scheme. It’s an intricate process that involves strategy, careful planning, and a deep understanding of your brand’s ethos, target market, and vision for the future. Done right, a...
by Prashant Kumar | Oct 25, 2023 | Small Business, Strategy
In today’s competitive business landscape, where every industry is saturated with products and services, standing out is crucial. This is where the power of branding comes into play. Building a strong brand identity can significantly impact your business’s...
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